A new survey made by the Credit Suisse Research Institute revealed how popular is the brand Samsung on several emerging markets around the world. We find out that Samsung managed to outtake its local rivals like LG Electronics, but some other big names like Apple too.


The poll in case was conducted on 15.873 customers from 9 emerging countries – Brazil, China, India, Indonesia, Mexico, Russia, Saudia Arabia, South Africa and Turkey. Almost 30% of them responded that Samsung will be their first choice when it comes to the acquisition of a new smartphone device.

On the top of the list, users from Saudi Arabia held the highest preference for Samsung devices with 57%, followed by Turkey (46%), Brazil (42%) and China with 38%. India was next with 31%, followed by Russia with 27%, while the customers from Mexico stand on the last place with 22%.