Amazon received the honor of being ranked number one in customer satisfaction during the holiday shopping for the ninth year in a row, so they’re celebrating with a special price reduction. The distinction applies for the ForSee Experience Index and Amazon’s celebratory reduction involves a $30 cut of price.

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The discount applies to the Kindle Fire lineup, that’s already priced pretty low. The study regarding customer satisfaction was taken between November 29th the 17th of December, so during the core of the holiday season. The survey reached out to US customers in an attempt to rate their satisfaction experience with the top 100 retailers on the market.

Amazon scored 90, placing first. Back to the offer, the $30 discount applies to the Kindle Fire HDX 7, and 8.9, plus the 7 inch Kindle Fire HD. The first two will set you back $199 and $349 respectively, while the standard Kindle Fire will be priced at just $109, which is dirt cheap. The offer only lasts from now till January 11th at 11.59 PM PST, so hurry!

To access the offer you need to use the code MAYDAY30 at checkout when buying the tablets above.