Recently, in the iconic Apple Store from London placed on the Regent Street, the company started to show up in the storefront some iPad Smart Covers that automatically open and close making customers wondering if this one is a real trick and not just a marketing solution that implies magnets.


Even from the video below we can’t say how these Smart Covers are able to open and close on their own, the best answer is that underneath the shelf are found some magnets. As you already know, an iPad Smart Cover can’t be automatically open.

However, it seems that this trick has grabbed the attention of the people passing by near the store and increased the number of visitors into the stores. Would you like such a cover for your iPad?